British Airways has apologised for an “inappropriate” advert encouraging people to “forget the commute and discover the Indian Ocean.” In a statement, the airline says: “Our Indian Ocean advert contained pre-scheduled content that we recognise is inappropriate at this time. We’re sorry for any offence caused.” Is it really inappropriate? Was an apology really necessary? […]
Tag: Advertising
Chelsea FC have no place targeting the Black Country
I don’t usually pay much attention to advertising – even though I’ve provided the voice-over in a radio advertising campaign on Beacon, BRMB (both now rebranded Free Radio), WABC and Signal (okay, I was the producer, but it still counts – I’m available for hire as a voice artist!). But I do glance occasionally at […]
New front in Israeli / Palestinian conflict opens up in Britain’s system of advertising regulation
Last week, Britain’s Advertising Standards Authority released its latest adjudication on an advert by the Israeli Government Tourist Office in London. The advert featured the feeding of the five thousand and the authority ruled that it was not misleading or offensive for the national press and magazine advert to say “the masses have always been […]